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“Fashion designers everywhere are making conscious choices to bring sustainable practices into their everyday working and creative environments. From the fabrics used in garments, to the packaging used to distribute collections – designers are realising that green suits everyone.

Where possible, Starfish sources New Zealand made fabrics with sustainable qualities such as organic denims, cottons and hemp. They also use recycled buttons and buckles, paper bags with a vegetable based dye and chlorine free tissues.”

Her, Issue 101, March 2009.

www.earthhour.org/newzealand

At 8.30pm Saturday March 28, 2009, towns and cities throughout New Zealand and across the world will turn off their lights for just one hour – EARTH HOUR – to show that it is possible to take action on climate change.

Switching off is a simple action that can make a difference and it sends a powerful message that the people of the world care about the future of the planet.

What Can You Do?
1. Sign up at www.earthhour.org/newzealand and find out other ways that you can participate..
2. Turn all your lights off and take appliances off standby.
3. Spread the word about Earth Hour.

At Starfish we’ll be participating by turning our lights off during Earth Hour as well as giving away free candles on the day to help you prepare. Starfish designer Laurie Foon is also an ambassador for Earth Hour, spreading the word and the vision.

This week Starfish designer Laurie Foon was lucky enough to become a test pilot for the Mitsubishi i MiEV Evaluation electric car.

The car was brought to New Zealand with the support of Meridian as part of a step towards creating a better personal transportation future.

New Zealand is one of the first countries in the world to host the i MiEV outside of Japan. The car employs a high energy efficient electric motor powered by recyclable lithium-ion batteries and produces NO EMISSIONS. When we combine this with renewable electricity generators we have a carbon zero transportation.

Now there is a real alternative to the being dependant on foreign fuel imports for our transport needs. Guilt free, quite motoring! 

To register your interest or find out more go to www.imiev.co.nz

” Entitled HEIRLOOM, and in shops over the coming months, the Winter ‘09 collection is inspired by Rita Angus Life & Vision exhibition currently touring the country. Channelling the 50’s silhouette, Foon has placed the focus firmly on the waist. This is balanced out by masculine style jackets, voluminous batwings and high-waisted pants created in the softest wools, merinos and, a particular Foon favourite, a lustrous blend of hemp, silk and organic cotton.

All Starfish garments are made in New Zealand, even though Foon could no doubt fatten her margins if she moved production offshore. She uses organic cotton, recycled rubber and buttons, vegetable based dye, reuses all plastic garment bags and coat hangers and carry bags are made from recycled chlorine-free paper.

‘See, you can be fashionable and still save the planet,’ Foon says with a smile.”

Your Weekend, January 2009.

” Clean, green and Kiwi. New Zealand is fortunate to have a bountiful crop of true eco-heroes – men and women making a difference both economically and ecologically. They inspire through their ability to prove that being green does not mean you have to run your company in the red … far from it. A passion for their exceptional, successful businesses is matched only by a desire to educate others about taking care of the planet.

Starfish designer – Laurie Foon.
Wellington designer Laurie Foon has always wanted women to be eco-savvy style queens, without looking like paper-bag princesses. Read the rest of this entry »